The Truth About National Bourbon Day

Today is National Bourbon Day, in the USA.

What is Bourbon?

Bourbon is a native drink of the United States of America, originating from the Bourbon County, Kentucky area. It is naturally distilled from mostly corn and aged in aged in new, charred, white oak barrels below 125 proof. It is characterized by it's smooth texture, golden color, and smokey taste.

Popularized in the French Quarter of New Orleans, in the early 19th century, Bourbon has since become a unique flavor enjoyed by many, worldwide.

How to celebrate National Bourbon Day?

Get a bottle, pour a glass, and raise a cheer.

How to promote National Bourbon Day?

• Share photos on Social Media, using social hashtag: #NationalBourbonDay
• Hand-out Bourbon colored or wooden barrel flash drives, with your logo boldly imprinted on the sides
• Offer in-shop local tastings
• Post a contest to win a tour and tasting experience, for upcoming Father's Day

Feel free ro share your ideas.
How would you celebrate?